1. As I said at PressThink four months ago: Wake up, public media people! You have no magic exemption from the requirements of political maturity. There are people out there who seek your destruction, and they are not evenly distributed. They reside among culture warriors on the political right. That is a fact, and you are in the business of reporting facts.
2. Among them is James O’Keefe, the trickster who secretly taped NPR executive Ron Schiller ranting about the Tea Party and saying other incendiary things. Like his patron, Andrew Breitbart, who has said he’s “committed to the destruction of the old media guard” (adding, “it’s a very good business model…”) O’Keefe is a performance artist who profits from the public wreckage and institutional panic his media stunts seek to create.
3. To give in to that panic is to cooperate in your own demise. Which is exactly what the NPR board did by demanding that Schiller–a visionary leader who knew where NPR had to go in the digital age–resign immediately, and without a fight. This was a stupid and cowardly act, which will be justified as institutional realism, the price for one too many slip-ups. It is not realism. The decision to let Schiller go originates in a delusion, captured so well by Jon Stewart during the Juan Williams controversy when he told NPR: you brought a tote bag to a knife fight! The delusion is that you can keep doing that and somehow it will all work out in the end.